Embarking on a journey from personal health challenges to pioneering a global skincare brand, Nicola Burns’ story behind Nibu Naturals is captivatingly shared in her interview with
Website Planet.
Diagnosed with Lupus in 2006, Nicola’s quest for wellness through natural remedies and lifestyle adjustments led her to the realm of holistic skincare. Nibu Naturals, born from her passion for health and natural beauty, stands as a testament to the healing power of nature, offering products crafted from carefully selected, cruelty-free ingredients.
In her conversation with Website Planet, Nicola’s commitment to promoting a healthy, sustainable lifestyle shines through every facet of Nibu Naturals, from its eco-conscious packaging to its artisanal production process, making it a brand that beautifies while nurturing and protecting.
What inspired the creation of Nibu Naturals and its focus on natural ingredients?
In 2006, Nicola (founder of Nibu) faced a significant health challenge when diagnosed with the autoimmune disease, Lupus. This pivotal moment ignited a journey of self-healing, where she embraced natural remedies and lifestyle changes to reverse the autoimmune disease successfully.
Driven by her passion for health and nutrition, particularly in anti-aging foods, Nicola embarked on a mission to promote holistic wellness. This journey led her to explore the world of skincare, where she began crafting products free from harmful chemicals, inspired by her belief in the power of natural ingredients.
In 2019, fuelled by inspiration from a health summit speaker, Nicola ventured into entrepreneurship, founding Nibu Naturals. This multi-award-winning skincare brand offers a range of natural and effective products designed to enhance beauty and promote wellness. By leveraging social media and offline events, Nicola has cultivated a global presence for Nibu Naturals, reaching customers across continents.
Nicola is committed to empowering individuals to embrace a healthy lifestyle, she aims to educate and inspire others through her products and advocacy for natural beauty. Nicola’s journey epitomizes resilience, adaptability, and a steadfast dedication to holistic wellness.
How do you ensure the quality and efficacy of the natural ingredients used in your products?
All of Nibu’s products are rigorously tested (on humans, not animals) before going to market.
At Nibu, we work with suppliers that share the same values as our company so they are free from cruelty and are vegan.
Nibu Naturals operates from an artisanal workshop where a skilled employee meticulously handcrafts each skincare product. Our emphasis is on artisanal production techniques, ensuring the highest quality and attention to detail in every batch.
How does Nibu Naturals approach sustainability in its product packaging and production processes?
We prioritize sustainability and eco-conscious practices in our operations, sourcing ingredients responsibly and minimizing waste.
All of Nibu’s product packaging is recyclable, and what small amount of plastic that is used is sustainable and PET.
We also use 100% post-consumer materials or recycled paperboard. We use soy-based ink for printing. Paper recycling always involves removing ink so that the paper will be ready for the next use making soy ink an ideal choice for sustainable packaging
What is one of your best-selling products, and what makes it unique?
Nibu’s Glow Darker Serum – Sun-Kissed Radiance in a Bottle, a curated blend of nature’s treasures designed to impart a radiant, medium shade of glow to your skin. Enriched with Jojoba Oil, Rosehip Oil, Sea Buckthorn Oil, Vitamin E, Jojoba Wax, Frankincense, Jasmine Absolute, Rose Absolute, Neroli, Ylang-Ylang, and Astaxanthin, this serum is a celebration of luminosity.
It is unique because of the ground-breaking fusion of anti-aging skincare & makeup using Icelandic Astaxanthin.
Nibu products offer lasting wear akin to traditional makeup. Depending on factors like skin type and daily activities, they can endure throughout the day.
Looking forward, are there any new product lines or initiatives that Nibu Naturals is excited to introduce?
We are entering a very exciting time at Nibu where we have plans to expand the product range as well as enter the wholesale and global market.
We are looking at creating more products that complement our existing range as well as provide additional benefits to the user.
Find out more at: www.nibunaturals.com
