Kosinus, founded by Mario Kos in 2002, started as a one-man operation fueled by a passion for the limitless possibilities of IT technology.
Over the years, the agency has grown into a thriving team of 14, constantly evolving alongside the digital world. In an interview with
Website Planet, Mario shares how Kosinus has transitioned from hand-coding websites to mastering cutting-edge technologies like VR and 3D visuals.
Today, the agency’s commitment to delivering seamless and impactful digital solutions remains at the heart of its success, helping businesses thrive in an ever-changing online landscape.
What inspired the founding of Kosinus, and how has the agency evolved since its inception?
In the year 2002, the world of technology was a far cry from what it is today. There were no drag-and-drop builders or sleek visual editors—creating anything for the web meant writing pure code, line by painstaking line. For me, however, that world was pure magic. I had always been fascinated by the boundless possibilities of IT technology, and this passion defined the path that would become Kosinus.
Kosinus began humbly, in a small room in my home. Back then, it was just me, a desk, and a computer—my portal to creating something meaningful. The early days were tough but rewarding. Each website we built was a labor of love, handcrafted with care and meticulous attention to detail. Slowly but surely, word spread about the quality of our work. Clients began to trust us with their visions, and what started as a one-person operation began to grow.
As technology evolved, so did Kosinus. We embraced every new trend, mastering new tools and techniques to stay ahead of the curve. From writing code by hand, we transitioned to leveraging modern frameworks and platforms that allowed us to focus more on creativity and user experience. By the time visual editors and content management systems became mainstream, we had already solidified our reputation as innovators in graphic design and web development.
Fast forward to today, and Kosinus is no longer just a small home office. We are a thriving agency with a team of 14 talented individuals, working out of a spacious office filled with energy, collaboration, and creativity. Websites remain the core of our business, but our services have expanded far beyond. We now create stunning 3D visuals, immersive virtual reality apps, and engaging content for a growing audience. We even run a successful local news site, serving our community with timely and relevant information.
What truly sets Kosinus apart is our commitment to our clients. Over the years, we’ve built and managed solutions for hundreds of businesses, becoming an integral part of their success stories. With every project, we push ourselves to deliver not just great work, but experiences that inspire and resonate.
The journey of Kosinus has been one of constant evolution. From coding late into the night in a small home office to leading a team at the forefront of design and technology, our story is proof that passion and perseverance can turn even the smallest spark into something extraordinary. And as the digital world continues to change, so too will Kosinus—always learning, always innovating, and always striving to create what’s next.
How does Kosinus approach integrating graphic design, production, and web development to enhance clients’ business communications?
At Kosinus, we believe that impactful business communication is the result of seamless integration between design, production, and web development. Our approach starts with understanding the unique goals and needs of each client. We don’t just create; we collaborate, ensuring that every element of a project works together to tell a cohesive story.
1. A Design-First Philosophy
Great communication begins with great design. Our graphic design team focuses on creating visuals that are not only beautiful but also purposeful. Whether it’s a logo, a website interface, or a full branding package, we ensure that every design element reflects the client’s identity and speaks directly to their audience.
2. Streamlined Production Workflow
Once the creative vision is established, we bring it to life through a well-defined production process. From building responsive websites to creating immersive 3D visuals or VR experiences, our production team ensures that the transition from concept to execution is smooth and efficient. This synergy between design and production helps us deliver polished, professional results that captivate users and reinforce the client’s message.
3. Cutting-Edge Web Development
Web development is where design and production come together to create engaging, functional digital experiences. Our developers work closely with designers to ensure that every visual and interactive element works perfectly, no matter the device or platform. Whether we’re building e-commerce sites, interactive portals, or dynamic content platforms, we focus on usability, speed, and scalability to ensure long-term success for our clients.
4. A Holistic Strategy for Communication
What sets us apart is our ability to see the bigger picture. Every project we undertake is grounded in strategy, combining the client’s branding, messaging, and goals into a unified approach. By aligning design, production, and web development with their broader business objectives, we help our clients not just communicate but connect—building trust, recognition, and engagement with their audience.
Ultimately, Kosinus thrives on creating experiences that resonate. By integrating our expertise across graphic design, production, and web development, we ensure that every project is more than just a deliverable—it’s a tool for growth and success.
Can you share a project from your portfolio that exemplifies your expertise in creative marketing and production?
Showcasing Our Expertise: The New Website for Koprivničke Vode
One project that truly highlights our expertise in creative marketing and production is the recently launched website for Koprivničke vode (kcvode.hr), the local public water distributor. Over the course of three months, we worked closely with the client to create a platform that balances user-friendly navigation with the robust functionality required by legal regulations.
The site was designed to meet two key objectives: simplicity for everyday users seeking basic information and accessibility for those requiring detailed data that must be made publicly available. Achieving this balance involved numerous sketches, revisions, and continuous improvements to ensure both clarity and compliance.
A standout feature is the dynamic water production counter, which updates in real-time to show how much water has been produced since the user entered the site. This small yet impactful detail not only adds a touch of interactivity but also reinforces the transparency and reliability of the distributor.
This project is a testament to our commitment to delivering creative, functional, and visually engaging solutions that meet our clients’ specific needs while enhancing the user experience.
What role does web hosting play in your service offerings, and how do you ensure reliability for your clients?
Web hosting is a critical part of our end-to-end service offerings. We understand that a beautifully designed and expertly developed website is only as effective as the infrastructure supporting it. That’s why we provide reliable, secure, and high-performance hosting solutions tailored to meet the needs of our clients.
To ensure reliability, we partner with trusted hosting providers and utilize robust server infrastructure with features like 24/7 monitoring, daily backups, and advanced security measures to safeguard against downtime or cyber threats. Our team also optimizes server performance to guarantee fast loading speeds, even for data-heavy websites.
By managing hosting in-house, we give clients peace of mind, offering them a single point of contact for all their web needs. This allows us to provide not only technical stability but also personalized support, so their online presence runs smoothly at all times.
How does the “WWW 4 Everyone” initiative aim to make web presence more accessible to businesses?
Making Web Presence Accessible Through the “WWW 4 Everyone” Initiative
The “WWW 4 Everyone” initiative was born out of our desire to empower small startups, businesses, sports clubs, and non-profit organizations that often struggle with minimal or no funding to establish their web presence. Our goal is to provide these groups with an affordable, simple, yet effective service to help them take their first steps online.
We designed this initiative as a springboard for growth, offering basic but functional websites that meet their immediate needs while giving them the opportunity to expand as they succeed. By lowering the barrier to entry, we help these organizations connect with their communities, promote their missions, and establish credibility in the digital space.
The philosophy behind this project is not only to support these organizations but also to build lasting relationships. Many of the clients who begin with the “WWW 4 Everyone” initiative grow and return to us for more advanced solutions, grateful for the support we provided when they needed it most. It’s a win-win approach that aligns with our commitment to fostering growth and accessibility in the digital world.
What emerging trends in digital marketing and production are you currently excited about, and how is Kosinus adapting to them?
We’re particularly excited about the rise of personalized user experiences, AI-driven content creation, and immersive technologies like AR and VR in digital marketing and production. These trends are reshaping how businesses engage with their audiences, making interactions more dynamic, relevant, and impactful.
At Kosinus, we’re embracing these changes by integrating AI tools to streamline workflows and create smarter, data-driven solutions for our clients. We’re also expanding our expertise in 3D visuals and VR content, helping businesses offer immersive experiences that captivate users. By staying ahead of these trends, we ensure that our clients remain competitive in an ever-evolving digital landscape.
Find out more at:
www.kosinus.hr